by Louise Ashton | Sep 17, 2025 | Blog Archives, Marketing Mentor
Why Business Owners and Early-Career Marketers Both Benefit Marketing is one of the most exciting — and overwhelming — aspects of running a business. It evolves rapidly, trends shift overnight, and the skills required to succeed today can look very different tomorrow....
by Louise Ashton | Jul 27, 2025 | Blog Archives, Marketing Mentor
From Firefighting to Flourish Imagine this: your in-house marketing executive is no longer drowning in deadlines, trying to juggle strategy, campaigns, reporting, and internal requests. Instead, they proactively lead new initiatives, explore innovative ideas, and...
by Louise Ashton | Jun 2, 2024 | Blog Archives, Marketing Consultancy, Marketing Mentor, Outsourced Marketing
Don’t hide your superpower- Rise above the competition with compelling testimonials Customer testimonials and case studies are considered the most effective content marketing tactics, identified by 89% and 88%, respectively, of B2B marketers (*B2B Content...
by Louise Ashton | Feb 23, 2024 | Blog Archives, Marketing Consultancy, Marketing Mentor, Outsourced Marketing
When it comes to elevating your marketing strategy, enlisting the services of a fractional marketer can prove to be a savvy move. This decision can offer a range of benefits, particularly for businesses aiming to enhance their marketing endeavours in a manner that is...
